The Importance of Being Honest

No one likes a liar and apparently no one prefers to buy from one either. As the world of advertising continues to shift towards content-based engagement, transparency is vital to success. Posting amusing pictures and clever slogans are still memorable and will drawn in new consumers but it is factual and informative content that will... Continue Reading →

6AM

How old are you? Or more importantly, how old do you feel? Do you actually feel the age you are or does the number feel like a lie when announced to the outside world? I suspect that on any given day or moment you feel differently about your answers to any of the questions previously... Continue Reading →

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