The Importance of Being Honest

No one likes a liar and apparently no one prefers to buy from one either. As the world of advertising continues to shift towards content-based engagement, transparency is vital to success. Posting amusing pictures and clever slogans are still memorable and will drawn in new consumers but it is factual and informative content that will... Continue Reading →

Ad Elves

When was the last time that you purchased something you needed? When was the last time that you purchased something you truly didn't need? When was the last time that you bought something you really couldn't afford? When was the last time that you, an intelligent consumer, bought something, anything, that you still can't explain... Continue Reading →

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