Clear vision, shaky lens
Every advertiser has that aha moment where they can look back and say it was then that they knew which area of advertising was for them. For Nicole Brooker, Senior Brand Strategist at Boston based agency Mullen, it took interning in account management and a chance introduction to change course. Meet Nicole. You'll be happy... Continue Reading →
I am a 10 foot giant with sharp claws, fiery breath and titanium for bones. I am a demon times the Hulk further multiplied by Wolverine with the razor wit of Stephen Hawking. I am your worst nightmare. If you are lucky, I can also be your personal Yoda, your watchful Gandalf and even Harry Potter... Continue Reading →
Who is Elisabeth Michaud and how is she a marketing maverick in the world of social media? Self-described on Twitter as “Passionate about brands, culture & community. Bostonian. Social media addict, Mainer at heart, grammar nerd. Social media/community manager @uberVU,” Elisabeth is someone with great insight who we can all learn from... Are you originally... Continue Reading →
Meet Alicia Smith. Now give her drink of water because she is parched, even if she doesn't know it. Within the last 3 weeks, Alicia began her new role as Client Partner at Agency Oasis (ironic right?), got engaged and still managed to find time to meet with me. Granted, when our meeting began she... Continue Reading →
Imagine you are from the Republic of Moldova, you've studied abroad in the United States as a high school exchange student, and you are seriously considering beginning a Master's program in Political Science. When an opportunity in public relations (PR) presents itself - what do you do? If you are Ilya Vedrashko, you seize the PR... Continue Reading →
Professional sports should be exciting. Audiences should be fully enthralled in the drama that unfolds on the screen, field, court or stadium in front of them. The sheer athleticism should shock and awe with such force that mere fans should be left with jaws on the floor and eyes as big as Kermit the Frog.... Continue Reading →
Yes I realize that I'm waaaaaaay late to a party that everyone left weeks ago but who cares. Here is my take on the Harlem Shake! Oh, if you're wondering where I went in the second segment, I am the sleeping bag. Enjoy you little TERORISTA! http://www.youtube.com/watch?feature=player_detailpage&v=LzkfowVdi04
When you think of Coca-Cola, what is the first thing you think of? Do you think about thirst-quenching goodness, the sweet taste of magical caffeine elixir or how happiness is one sip away? If you think any of these things, you and I are alike. If you instead think of Pepsi-Cola and how much better... Continue Reading →
Baltimore has arrived as a sports town. Though Baltimore is known as it is portrayed in the critically acclaimed HBO series The Wire, which is to say a bit gritty and corrupt, that is now the past. Baltimore has been making positive strides for years but even those successes were of the small, 'oh-good-for-you' kind... Continue Reading →
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